October Rose with Simone Pérèle: Touch, Care & Love
06.10.2025

Every October, Simone Pérèle reaffirms its commitment to women through a campaign that is both sensitive and inspiring.
Under the mantra Touch, Care & Love, the Maison celebrates femininity in all its forms and supports the Ruban Rose association, dedicated to the fight against breast cancer.
A meaningful and iconic capsule
For this year’s October Rose edition, Simone Pérèle unveils a limited-edition solidarity capsule, born from a collaboration with a collective of inspiring women: the Touch, Care & Love Club.
At the heart of this capsule, the iconic Eugénie line is available in three colors, black, white, and fuchsia, delicately embroidered with the message Touch, Care & Love.
Feminine, comfortable, and imbued with softness, Eugénie becomes the symbol of a beauty that unites, supports, and celebrates women’s strength.
A lasting commitment
Each year, the Maison also dedicates its pink lines to the cause, donating 10% of sales to Ruban Rose throughout the month of October.
A gesture of beauty and solidarity, true to Simone Pérèle’s philosophy: taking care of oneself while supporting others.
The Touch, Care & Love Club
Driven by a spirit of kindness and sisterhood, the Touch, Care & Love Club embodies the values of sharing and encouragement that are dear to the Maison.
The brand also offers a series of “beauty tips” videos focused on care, well-being, and self-confidence, a reminder that feeling beautiful and alive is also a way of taking care of oneself.
10% of sales from the pink lines and 100% of profits from the Eugénie capsule will be donated to Ruban Rose.
A powerful commitment from a Maison that places women at the heart of its story.











